Professional Practices for Emerging Artists + Craftspeople

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Are you an emerging artist or craftsperson eager to transform your passion into a successful creative business? Join us for a transformative six-week journey during which you’ll acquire skills and knowledge to elevate your creative enterprise. This comprehensive class is designed to equip you with essential tools, from crafting compelling artist statements and mastering the art of product photography to setting strategic goals and establishing a captivating online presence.

This class is offered through VisArts’ Center for Craft Studies and is partially underwritten by a Windgate Foundation grant.


Course Overview:

In this dynamic, hands-on class, students will be guided by an experienced professional. Through a blend of practical exercises, engaging discussions, and personalized feedback, students will develop a well-rounded skill set tailored to the specific challenges faced by emerging artists and craftspeople in the modern market.


Key Topics Covered:

Week 1-2: Crafting Compelling Artist Statements: Unveil the essence of your creative journey through the art of writing artist statements. Develop the ability to express your artistic vision, inspirations, and intentions in words that resonate with your audience. Learn to captivate galleries, customers, and clients with narratives that breathe life into your creations.

Week 3-4: Mastering Product Photography and Editing: Dive into the world of visual storytelling as you discover the secrets of capturing and editing product photos that speak volumes. From lighting techniques to composition, you’ll learn to showcase your creations in their best light, translating your artistic prowess into eye-catching visuals that ignite customer engagement.

Week 5-6: Strategic Goal Setting and Online Presence: Forge a path to success by setting achievable goals that align with your creative aspirations. Explore strategies to manage your time effectively, channel your energy, and measure progress in the fast-paced world of creative entrepreneurship. Dive into the realm of online presence, crafting a captivating artist portfolio, and harnessing the power of social media to connect with a global audience.


Class Benefits:

  • Expert Guidance: Our seasoned instructor will provide hands-on guidance and tailored feedback, drawing from her experience in the arts and creative business landscape.
  • Practical Application: Through interactive workshops and real-world exercises, you’ll immediately apply what you learn to your own creative journey, amplifying your understanding and honing your skills.
  • Peer Interaction: Collaborate with fellow emerging artists and craftspeople, sharing insights and experiences that foster a supportive community and potential collaborations.
  • Tangible Results: Walk away with a refined artist statement, a portfolio of professionally photographed products, strategic goals to drive your business, and an impactful online presence that draws attention to your unique creations.


The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
class Ticket Sales End: October 15 @ 12:00AM
$ 180.00
8 available
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